Communications and Public Relations Committee Report

Submitted by nicole_dixon on Thu, 2013-05-02 14:06

Events & Outreach

Attended Dalhousie University’s School of Information Management New Student Orientation Associations Display with Lou Duggan
- Promoted APLA, The Partnership, and raised awareness of membership benefits
- Raffled APLA swag

Website & Listserv

Added Games@theLibrary 2012 page and supporting promotional materials
Thorough review of content for currency and accuracy, updating contact information.
Post to News & Events and Advocacy blogs
Add/edit content as necessary
Post announcements, items of interest, etc. to listserv

Social Media

Twitter (@APLAcontact)
- Opened Twitter account in March 2012
- Post related news items, listserv announcements, etc. (daily posts)

Activity	Sept. 18, 2012	April 3, 2013
# tweets posted	140	233
# followers	131	215
# following	156	228

Facebook Group
- Post related news items and announcements (weekly posts)
- Posts regularly get high views

Activity	Sept. 18, 2012	April 3, 2013
# members	83	142

Provided Grace Dawson, APLA 2013 Promotions Convener, access to both social media accounts and News & Events blog to post information and announcements on behalf of the conference.
APLA Executive and other members also post.

Future Activities

Website and Social Media Accounts maintenance – ongoing.
Topical article/report on activities (for Bulletin) – May 2013.
Assist Marlo MacKay in organizing her APLA 2013 pre-conference session: "Media Training for Locally Sourced Libraries: proactive & reactive".
Develop communication strategy for increased website traffic and better use of social media as promotional tools.

Submitted by Leigh Gagnier, April 3, 2013.

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The Atlantic Provinces Library Association represents libraries, librarians and library technicians across the region, all of whom sit on the unceded and traditional territories of First Peoples. In Newfoundland and Labrador, our libraries sit on the homelands of the Inuit of Nunatsiavut and NunatuKavut, the Innu of Nitassinan, the Beothuk and the Mi’kmaq peoples. In Prince Edward Island and Nova Scotia, we find our friends and colleagues situated on the territory of the Mi’kmaq. In New Brunswick, libraries are found on the land of the Wəlastəkwiyik, Mi’kmaq, and Passamaquoddy Peoples. We at the Atlantic Provinces Library Association wish to express our sincerest gratitude to the First Peoples who share their ancestral homelands with us all.